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Successful Trade Show Selling & Marketing Making the Most of Your Trade Show Investment Planning to Make it Big With Trade Shows

Note: You may pick one of these or we will create one that is just perfect for you!

These programs define the new economy. It's about fresh ideas, creative strategies for success and how to compete in the digital age of the Internet and the trade show floor.

What you need to know to stay ahead of the ever-changing world of business.

Background: The best seminar for trade show exhibitors who demand results from their trade show investments.

You will learn:

• How to increase your net profit and optimize your trade show investment
  
  
• The three most common mistakes even seasoned exhibitors make and how to turn them to your advantage
  
  
• How to inspire your visitors with the best opening lines and how to deliver them to establish quick rapport and trust
  
  
• How to avoid what exhibit sales people unknowingly do that keeps prospects from interacting
  
  
• Proven strategies to avoid burnout and keep your exhibit sales people excited, fresh and effective, even while working the long hours of a show
  
  
• Three proven ways to win customers, generate enthusiasm, and create team spirit with everyone at your exhibit
  
  
• How to quickly qualify the attendee and bring out the hidden agenda of every buyer.
  
  
• New ideas for attaining a stronger commitment from clients
  
  
• How to handle groups of attendees
  
  
• What to do and not do when competitors are visiting your booth
  
  
• How to handle attendees who bring up problems
  
  
• Strategies for disengaging from your best clients, prospects and non-productive pretend customers

Frank Candy, MBA., is the author of The Ultimate Guide To Successful Trade Show Marketing. He is a veteran trade show exhibitor, professional speaker, contributing editor and product reviewer for the Several publications. His strategies have won him many interviews including INC Magazine, Facilities Magazine and the Wall Street Journal. He has earned the respect and gratitude of many clients who are achieving dramatically increased net profits as a result of implementing his strategies, ideas, tips and suggestions.